Rugby + Money = Greedhead Heaven

Agencies boycott All Blacks event | Press&publishing | MediaGuardian.co.uk

I don’t really care much about the rugby world cup, but I do care about the media. A number of news agencies, including some of the global biggies – Reuters, AP, Getty Images and AFP – staged a brief boycott of pre-tournament events at the 2007 Rugby World Cup because of a dispute with the IRU over image rights.
The whole area of rights and fees at these events is interesting and as everyone attempts to claw back their costs and make a profit out of global audiences (in this case rugby fans) every penny counts. So it seems.

Sport and money – a noxious cocktail of greed and robbery.

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